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Hudl Secures Inaugural Exclusive Scouting Rights Partnership with Italy’s Serie B

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LINCOLN, NE - February 6, 2026: Hudl, a global leader in sports performance analysis and scouting, announces the first-ever exclusive partnership with Lega Nazionale Professionisti Serie B, the Italian second division.

The multi-year renewal establishes Hudl, for the first time, as the sole source for scouting video and data for the Serie B competition. This partnership ensures that all match video and data will be made available only through Hudl Wyscout, the world's largest platform for football video and data.

“We are incredibly proud to extend our partnership with Lega Serie B,” said Daniel Horlock, Director of Rights and Partnerships at Hudl. “Serie B has been a long-term partner of Hudl dating back to the 2018-19 season and our first agreement, so to now secure the scouting rights on an exclusive basis shows the importance of this relationship and will ensure that our global network of scouts and analysts have seamless access to this key market.”

About Hudl

Hudl empowers hundreds of thousands of teams globally to reach their potential, working with coaches, athletes and administrators at every level of sport. We equip teams with tools and insights to elevate performance, streamline operations, drive recruitment and deepen fan engagement. Our smart cameras capture every second of practices and games, powering the industry's ecosystem of film review, recruiting, scouting and more. Our trusted software layers data and analytics onto video to help athletes and teams reach their potential. And our platform helps every team create a stronger connection to their fans through livestreaming, athlete highlights, tickets and updates on all the information fans care about. Learn more at Hudl.com.